00:00:07:18
Chapter 01
Nobody believes an actor
Employer brand films fail on casting. We ran eleven unscripted interviews and built the film out of the four sentences people actually said.
Corvid AthleticCorporate anthem2025 · 02:10
Employer Brand Anthem
Recruiting film for a company whose people were already the pitch. No actors, no script, eleven interviews and a very long edit.
Scope
- Story mining
- Interview direction
- Production
- Editorial
- Internal rollout
11
employees on camera
0
lines scripted
31%
lift in qualified applicants
5
internal cutdowns
00:01:05:11
Chapter 02
The edit is the writing
Three weeks in the edit, no voiceover, no music bed until the last pass. What was left was the argument.
00:01:56:03
Chapter 03
Rolled out inside first
Employees saw it before the internet did. That is why it traveled.
Director
S. Reyes
Editor
Highwire Post
Producer
M. Alvarado
Rollout
Highwire Studio
Next project
Championship Ring Night
Atlas League · Live event + film